Sky has put 900 UK jobs at risk as it reshapes its business to compete with US streaming services, with about 600 expected to be cut and 300 redeployed. The latest round of reductions, the third in 18 months, follows launches of Sky Glass and Sky Glass Air and targets technology, product, and corporate teams.
Since early 2023, Sky has cut nearly 3,500 roles while shifting away from traditional satellite pay-TV toward internet-based products. More than 90% of new subscriptions now come from Sky Glass and Sky Stream. The cuts bring staff numbers back to around 23,000, similar to levels in 2018 when Comcast acquired the broadcaster.
Sky said it is focusing on digital-first services, content, and next-generation products to enhance customer experience. Earlier reductions included 2,000 roles in customer service and 800 installation jobs, reflecting the move to plug-and-play streaming devices.
A new deal with Warner Bros Discovery will make HBO Max available on Sky, ending the company’s exclusive rights to HBO programming.
